Booth Shares Title

A symbol of a modern entrepreneurial spirit, a serial start upper with a strong business instinct, innovative digital vision and determination Pozzoli played a pivotal role in the creation of one of the most followed fashion bloggers to date, Chiara Ferragni’s The Blonde Salad, as well as parent company The TBS Crew, which operates The Blonde Salad and retail arm Chiara Ferragni Collection. In seven years, The TBS Crew has become a multimillion-dollar business. Nowdays TheBlondeSalad is a great case study and source of inspiration for young generation https://www.theblondesalad.com/it/ Milan-born Riccardo Pozzoli was at the forefront of the blogger revolution transforming business goal in great case studies to inspire young minds and professionals. “It’s a social revolution because social media now is making people become the media. Not only a person, but if they have content and the right style they can communicate and become a media [channel] for the world and even collaborate with brands” About the author: Riccardo Pozzoli is a 31 year-old Italian entrepreneur. He is an ambassador for luxury brands like Acqua di Parma and Fratelli Rossetti, he is the newly appointed influencer and creative director for Condé Nast’s social media area. Achievements: • Men’s Best Social Engager, New York City Socialyte Gala Awards 2013 • Most Successful Business Blogger, Berlin Stylight Fashion Influencer Awards 2015 • Presented TBS case history at - Harvard Business School, 2015 and 2017 - Columbia University, 2017 - Harvard Law School 2018 - Parsons University 2018 He is a darling of the press and has a wide media/social media exposure. He has 260,000 followers on Instagram, where he is especially popular in the age groups between 25-34 and 18-24. Paperback 14x21,3 Pages: 252 Retaul Price: € 16,50 Release date: March 2018